FloydQuest - A Festival Exploration Layer for FloydFest

FloydFest 26 · Daydream

Explore More. Discover More. Experience More.

An interactive festival exploration concept for FloydFest. A pilot proposal.

Pilot ConceptPowered by SupNoke

SupNoke

Roanoke's mountain community

01 / 11

The reality

FloydFest is built to wander.

Multiple stages, vendor villages, workshops, outdoor experiences, under-the-radar acts - every inch curated with intention. But festival gravity is what it is: people settle near the music and don't always expand their radius.

The cost

Great vendors go undiscovered
Canopy Grove, The Depot, Outdoor Adventure HQ - too easy to walk past?
Hidden gems stay hidden
No data on how the crowd actually moves

FloydQuest nudges discovery - without disrupting the magic.

02 / 11

Introducing

A QR quest that inspires exploration.

Scan QR codes throughout the festival
Unlocking experiences and chances of rewards
Complete 3 required + 2 of your choice
Climb the tiers: Wanderer, Wayfinder, Legendary
Earn entries into giveaways and prizes

Simple. Fast. Frictionless.

No account required, nothing to install. Opens straight from any scan, with native iOS and Android apps for players who want one.

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How it works

Five steps. Zero friction.

01

Scan

Attendee scans a FloydQuest QR

02

Launch

Opens instantly, no install needed

03

Quest

See your checkpoints + tier path

04

Earn

Completed scans = reward entries

05

Win

Instant winner notifications

Visit, scan, maybe stumble onto a new experience - but the scan is the quest. Examples: Sycamore Circle · Dale's Pale Ale Oasis Stage · Disc Golf Course · Outdoor Adventure HQ · The Depot. You're signed in the moment you're scanned in (Apple, Google, or a 6-digit email code), so your progress and any wins save automatically.

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Quest structure

A music festival, with side quests.

3 required

Must visit:

1 secondary stageDale's Pale Ale Oasis · Children's Universe & Stage · Devil's Backbone · Porch · Omnibuild Canopy Grove
1 vendor / sponsor areaMerch / Vendor Village
1 featured experience zoneSycamore Circle · The Depot · Outdoor Adventure HQ

+ 2 of your choice

Pick any 2:

Disc Golf
Craft Workshops
Outdoor Skills Workshops

Minimum 5 scans unlocks entry.

Tier badges

Tier	Scans	Reward
Wanderer	5	Merch drawings
Wayfinder	8	Festival upgrades
Legendary	8 +	Find Craig ↓

Signed in at scan-in (Apple / Google / email code), so progress + winner notifications save automatically - no separate sign-up.

Legendary tier: Find Craig

A few hours a day, Craig roams the grounds in an "I'm Craig" tee with this hug emoji on the back. Find him, he shows you a one-time QR from his phone - that scan plus 8+ total scans enters the Legendary drawing: VIP upgrades, other festival-defining big-ticket prizes.

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Why it works

Passive attendance → active participation.

FloydQuest taps into:

Scavenger-hunt behavior
Festival exploration
Collectible progression
Surprise rewards

FloydQuest amplifies the magic that's already there.

06 / 11

Future potential

FloydQuest: a useful pilot today, a foundation in the future.

The pilot is a scavenger hunt - that's it. But the platform underneath can grow into a more useful engagement and sponsor-activation layer, on FloydFest's timeline, not ours.

Sponsor-activation potential

Sponsor-funded reward pools and drawings
Self-service sponsor quest creation
Coupon / offer delivery on unlock
Sponsor-exclusive tier multipliers

Engagement-platform potential

Year-round FloydQuest portal between fests
Returning-attendee streaks + alumni rewards
Custom quest builder for FF organizers
Seasonal mini-events between FloydFests
Community leaderboards
Multi-year tier progression + lifetime stats

Pilot first. Build from there if it earns the right.

07 / 11

Analytics & insights

Festival-grade intelligence.

Scan distribution by area
Venue engagement rates
Time-of-day scan patterns
Most-discovered zones
Under-visited zones

Helps optimize:

Future layouts · staffing · vendor placement · scheduling.

08 / 11

Powered by SupNoke

Built on SupNoke's engagement platform.

SupNoke specializes in:

Local event discovery
Promotions & giveaways
Interactive experiences
QR engagement systems
Mobile-first event technology

Live at supnoke.com - serving Roanoke's Blue Ridge community.

Strategic upside

FloydFest gains:

Enhanced attendee engagement
Valuable analytics
Pilot data for future planning

SupNoke gains:

Validation that the FloydQuest model works at festival scale
Visibility within the festival community
Learning from a flagship festival environment

A true partnership opportunity.

09 / 11

The pilot

Proposed FloydFest 2026 pilot.

Initial deployment

8-12 QR checkpoints across the grounds
3 required destinations
+ 2 of your choice
Tiered rewards: Wanderer → Wayfinder → Legendary (with Find Craig)

Pilot metrics

Participation rate
Scan completion rate
Venue engagement
Vendor traffic uplift
User satisfaction

Validate engagement, movement, and overall fit with minimal operational overhead.

10 / 11

Thank you

Explore More.

Discover More.

Experience More.

Proposed next steps

Feedback & brainstorming session
Identify target activation zones
Define pilot scope
Prototype experience flow

Craig Dennis · Marissa Lorenz

SupNoke · supnoke.com

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